ESNS 2018 preview – Millionaire

As I mentioned yesterday (here), I’ve got a last minute press invite to Eurosonic Noorderslag next week in Groningen. I can’t wait until I’m once again on those cold streets drinking coffee and beer with music fans from around Europe. 


There are a massive number of acts scheduled to play over the course of the festival. Even if I’d had more time to peruse the line up it’s inevitable that I would overlook something I’d really be keen on. I’ve asked mates with more of a handle on these things than I’ve currently got to send me their tips. Obviously, I’ll follow my nose as well and refuse to be too structured with my plans. That’s where the most joy can come from. 

I asked a random word generator for a word this morning and got ‘maggot’. I asked a random number generator for a number between one and thirty and got ‘ten’. I logged onto the ESNS line up page (here) and counted ten acts down from ‘MAG’ in their alphabetical list. 

‘Millionaire’, a rock band from Belgium, is what my lucky dial landed upon. 

I can’t help thinking that ‘Millionaire’ are not a typical ESNS band. Many acts that are scheduled to appear might be considered up and coming. They’ll be making use of their time in Groningen to build industry contacts and to make links that’ll further their careers. 

But Tim Vanhamel, the main man behind Millionaire, arguably has better links than most who’ll be around next week. This is a guy who played guitar in dEUS. Millionaire have toured with Queens Of The Stone Age, Muse and Foo Fighters. Tim’s even written a tune for Eagles Of Death Metal. On one level, it’s hard to see what gain there might be for Millionaire in playing ESNS.

They’ve been away for some time though. A decade is a long time in this fickle industry, Third album, Sciencing, came out last year when many had given up hope of seeing Millionaire again. I’m sure that fans of the band welcomed the release and lapped it up but nostalgic references to glory days will only get you so far. 

And so it begins again; the incessant touring and the re-building of a fan base. I’m looking forward to their show at ESNS Play. It’ll be an opportunity to see a rock craftsman with undeniable pedigree at work. 

Millionaire play ESNS Play on Friday 19th January between 22.40 and 23.20